TODAY
TODAY
News & Politics
@TODAY 5M subscribers 51,276 videos Global
Avg views/video
81,368
Total views
4,172,228,602
Channel age
4,770d
Category
News & Politics
Delayed data

Overview

Momentum
Growing momentum
+10K subs last 7d
Status
Updated through 2026-03-25
The latest snapshot is older than a week, so treat trends and revenue as directional.
Subscribers
5,000,000
5,000,000 subscribers
Views last 28d
24.5M
Recent signals point to meaningful forward movement.
Content mix
55% videos / 45% shorts
Video versus Shorts exposure.
Estimated ad revenue
$ 13,149 - $ 24,419
Directional, not booked income.
Opportunity context
Category fit
News & Politics
Global
Momentum
Growing momentum
+10K subs last 7d
Reach
4.2B
Lifetime views
Content mix
55% videos / 45% shorts
Video versus Shorts exposure
6.1M
Views in the last 7 days
24.5M
Views in the last 28 days
73.5M Views in the last 3 months
24.5M Average views per month
0sec Average video duration
301 Average videos per month

TODAY demand trend

TODAY audience growth

Daily breakdown

Open the full day-by-day table for subscribers, views, and revenue estimates.

YouTube Analytics for TODAY (2026-03-12 - 2026-03-25)

DayDateSubs ChangeSubs TotalViews ChangeViews TotalRevenue Range
Thu2026-03-12+5314,985,538+1,625,6864,151,401,120$815 - $1,513
Fri2026-03-13+7264,986,264+2,221,8994,153,623,019$1,113 - $2,068
Sat2026-03-14+6084,986,872+1,859,5704,155,482,589$932 - $1,730
Sun2026-03-15+6044,987,476+1,849,9854,157,332,574$927 - $1,722
Mon2026-03-16+5934,988,069+1,815,4774,159,148,051$910 - $1,689
Tue2026-03-17+5944,988,663+1,817,3944,160,965,445$911 - $1,691
Wed2026-03-18+7434,989,406+2,273,6604,163,239,105$1,139 - $2,116
Thu2026-03-19+5944,990,000+1,817,3954,165,056,500$911 - $1,691
Fri2026-03-204,990,000+1,547,6804,166,604,180$776 - $1,440
Sat2026-03-214,990,000+1,420,9084,168,025,088$712 - $1,322
Sun2026-03-224,990,000+1,117,4364,169,142,524$560 - $1,040
Mon2026-03-234,990,000+1,141,7074,170,284,231$572 - $1,062
Tue2026-03-24+6K4,995,974+1,161,5854,171,445,816$582 - $1,081
Wed2026-03-25+4K5,000,000+782,7864,172,228,602$392 - $728
Daily Avg+1.1K+1,603,798$804 - $1,492
Weekly Avg+4.4K+13,463,671$6,746 - $12,529
Last 28 days+15K+22,453,168$11,251 - $20,894

Similar opportunities

Use this channel as a starting point, not the finish line.

Videos vs Shorts

55%
Videos
45%
Shorts
Videos
Shorts
Latest Upload All videos →
Alexandra Breckenridge Talks 'Virgin River' S7, Parenthood, More
18:02

Alexandra Breckenridge Talks 'Virgin River' S7, Parenthood, More

48.5K views · 5 months ago

Frequently Asked Questions about TODAY

How much does TODAY make on YouTube?

TODAY has a directional estimated YouTube ad revenue range of $13.1K to $24.4K per month. This is a modelled estimate based on public view data, content mix, and blended advertising assumptions, so actual earnings may differ materially.

How many subscribers does TODAY have?

As of September 2026, TODAY has 5,000,000 subscribers on YouTube. This makes them one of the notable creators in the News & Politics space.

What is the global rank of TODAY on YouTube?

TODAY with 5,000,000 subscribers is part of the prestigious '1 Million Club' on YouTube, ranking among the top creators globally.

What is the average duration of TODAY's videos?

TODAY produces content of varying lengths depending on the topic and format of each video.

What is TODAY's estimated monthly income?

TODAY's directional estimated monthly YouTube ad income ranges from $13.1K to $24.4K, or roughly $157.8K to $293K per year. This is an estimation model based on public data and does not include sponsorships, merchandise, licensing, or other revenue streams.

Is TODAY gaining or losing subscribers lately?

TODAY is currently gaining subscribers. In the last 7 days, they have gained approximately 10K subscribers, showing positive growth momentum.

What is TODAY's most viewed video of all time?

TODAY has uploaded 51276 videos with a combined 4.2B views. Their most popular content can be found on their channel page, where videos are sorted by view count to showcase their biggest hits.

Revenue estimates are based on publicly available data and average CPM rates. Actual earnings may vary significantly.